Colorado State Videos

Don’t Be a LabRat Campaign: Just Say No

By Michael A. Stusser — 10 years ago

There’s a new ad campaign in Colorado that attempts to discourage teens from using marijuana. Called “Don’t Be a Lab Rat” – an ad agency spent $2million to put giant steel rat cages all over Denver. No – we’re not kidding.

 


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About the Author
Michael is a journalist and filmmaker. His award-winning documentary, Sleeping with Siri is playing film festivals across the country. Stusser runs TechTimeout campaigns in high schools across the country, asking teenagers to give up their digital devices (for a little while) in order to find balance, and perhaps even make eye-contact with their parents.